Whānau Prosperity: Economic Levers for Change

Practice Foundations – August 2025

Missy Armstrong (Ngāpuhi, Ngāti Hau, Ngāti Kaharau, Ngāti Tahu - Ngāti Whaoa)

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Whānau Prosperity: Economic Levers for Change

How can we make the most of economic levers to support whānau and community wellbeing?

In this wānanga, Missy Armstrong (Ngāpuhi, Ngāti Hau, Ngāti Kaharau, Ngāti Tahu - Ngāti Whaoa) - Buyer Manager at Amotai - helped us explore the links between cultural, social and economic outcomes.

In conversation with The Lab’s Kaitohu Tangata Whenua, Angie Tangaere (Ngāti Porou, Pākehā), Missy highlighted practical, real-world examples of how Māori and Pasifika businesses are creating impact. Together we looked at how to better spot these opportunities in our own mahi and use them to unlock prosperity on the ground.

Click below to see Missy’s slides from the day and to download a printable version of the above visual completed by Jacqui Chan.

A transcript of the session is available by request, please contact: admin@aucklandco-lab.nz

Links shared:

• Amplifying Māori Approaches - WEAll Aotearoa

• Policy for the Public Good - A local government resource guide - WEAll Aotearoa

• Community Wealth Building - WEAll Aotearoa

• Auckland University find wealth in whānau enterprise - Professor Jason Mika

• Indigenous businesses deliver $42.6 billion in social value, new report finds - National Indigenous Times, Australia

Learn more about Amotai here:

• LinkedIn

• Facebook

• YouTube

• Navigate Summit and Gala Awards

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